Denny’s + Atari = American Classic Partnership #DennysDiners

Disclosure:  I am a Denny’s ambassador and will receive compensation and products in exchange for sharing this information and my honest opinion.

When I first read that Denny’s was partnering with Atari, I wasn’t sure how they could partner together.  Then I thought about how Denny’s is America’s iconic family diner and Atari® is one of the world’s most recognized publishers and producers of video game entertainment, and the partnership made sense.  They are both American Classics.  So how does the partnership work?  Well not only will there be new dishes with a culinary spin but also three of Atari’s most famous games, Asteroids®, Centipede® and Breakout®, have been remixed as “Hashteroids,” “Centipup” and “Take-Out.” Beyond just a new name, the games will feature diner elements, such as flying hash browns and syrup bottle shooters.  All three games are available on the Denny’s mobile app for iPhone and Android devices. 

Each of the new remixed games incorporates diner items into play:

• Hashteroids – You’re aboard the SS Denny’s Condiment Transport ship and the mission is clear: deliver 40 tons of condiments to the 4^th planet in sector 7d.
• Centipup – Once upon a time, a young boy named Danny came across a bottle of syrup and with just a slight squeeze the bottle’s sticky contents had the power to turn anyone or anything into a fried egg.
• Take-out – A wall made entirely of delicious Denny’s breakfast items appears blocking all the take-out orders from their rightful owners. The only way to feed customers is to break down that wall!

One thing about Denny’s I have noticed is that while they always have their classic dishes, they are constantly re-vamping their menu.  I love that the Denny’s “Greatest Hits Remixed” menu have a video game spin to them, brings me back to my own video game days (which yes were after Atari but I do still remember playing my dad’s Atari.)  Some of the new remixed dishes include Red White and Blue Slam, Baja Moons Over My Hammy and Tuscan Super Bird.

Finally, Denny’s has also recently refreshed their “Build You Own” mobile app, which allows users to build and personilze their app exactly how they like, from the homepage layout to a variety of themes. Interactive elements such as the “Museum of Diner Art” are guaranteed to keep guests entertained, while regular features including the restaurant finder and menus keeps the latest Denny’s news at guests’ fingertips.

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